Why Are Businesses Switching to Hubilo from GoToWebinar?
Hosting a successful webinar has become essential for businesses trying to interact with their audience, create leads, and increase brand awareness. Consequently, many businesses are reassessing their webinar platforms to ensure they’re getting the best experience and value.
61% Of B2B businesses use webinars and webcasts as a content marketing tactic as per Blogging Wizard. And, 47% Of webinar views come within 10 days after the actual event of the webinar, according to Actual Tech Media. A prominent webinar platform, Hubilo, has been drawing attention for its extensive feature set and user-friendliness. It is frequently contrasted with GoToWebinar, a well-established player in the market.
This article examines the reasons why companies are moving from GoToWebinar to Hubilo more frequently. If you’re wondering whether Hubilo would be a better option for your company’s webinar needs, this article explains the rationale behind the change.
- Flexibility and Scalability
The scalability of Hubilo is one of the first things companies notice when they make the switch. Hubilo can handle a variety of event sizes, from intimate gatherings to massive webinars with thousands of participants. It can accommodate up to 100,000 users, making it a great option for businesses that need high scalability.
On the other hand, GoToWebinar has scaling constraints. It can accommodate up to 3,000 participants, which is adequate for smaller webinars but may be a limitation for companies organizing larger, more impactful events.
As businesses grow, those using Hubilo don’t have to worry about outgrowing the platform. Hubilo’s adaptability goes beyond audience size. Various tiers of the platform’s features, including live polls, in-video calls to action, and networking opportunities, are priced to suit different needs. Hubilo can adjust to your needs whether you’re hosting a large virtual conference or a small internal session.
- Engaging Interactive Features
Attendees are less likely to stay for the entire event, and even less likely to act afterward if they feel disengaged. Hubilo values attendee interaction and offers several features that promote involvement, including real-time chat, surveys, live polls, and in-video calls to action.
Hubilo also provides advanced networking features that allow attendees to connect with each other during events. These features help companies promote real-time engagement, changing the virtual experience into something much livelier.
GoToWebinar is a solid platform for conventional webinars but lacks the more modern engagement tools that Hubilo offers. While GoToWebinar includes polling and Q&A capabilities, it doesn’t provide the in-depth interaction that Hubilo is known for.
Hubilo is the better choice for companies wishing to add more interaction to their webinars.
- Easy-to-Use Interface
Businesses are also moving to Hubilo because of its intuitive user interface. Both hosts and attendees can easily navigate Hubilo’s platform, thanks to its user-friendly design. No technical expertise is required to set up and conduct a webinar, as the platform has all the necessary tools.
On the other hand, GoToWebinar may be perceived as less user-friendly. Despite its many features, the interface can feel cluttered, especially for new users. For companies needing to quickly and effectively set up webinars, the time required to familiarize themselves with the platform may be a deterrent.
Hubilo’s ease of use allows hosts to focus on content and audience engagement rather than being distracted by complicated navigation or technical issues, resulting in a smoother and more enjoyable experience for both hosts and attendees.
- Improved Integrations
This is where Hubilo shines, offering smooth integrations with marketing automation platforms, CRM systems, and other business solutions like Slack, Salesforce, and HubSpot. These integrations enable businesses to streamline their webinar workflows by directly syncing lead and attendee data into their systems.
While GoToWebinar does provide integrations with several third-party tools, they are generally more limited than those offered by Hubilo. For companies seeking a more automated and connected webinar process, Hubilo is a desirable option due to its wider range of integration possibilities.
Hubilo’s integrations ensure smooth data transfer between your webinar platform and other business systems, whether for lead generation, sales, or customer support.
Hubilo is a webinar platform built to meet the needs of large businesses. With features like live polls, in-video calls to action, real-time engagement tools, and smooth integration with CRM platforms like Salesforce and HubSpot, Hubilo stands out.
If you’re looking for GoToWebinar alternatives, consider exploring Hubilo as a GoToWebinar alternative for a more engaging and scalable webinar experience.
- Thorough Reporting and Analysis
Hubilo’s comprehensive post-event analytics allow businesses to gain valuable insights into attendee behavior, engagement levels, and overall event success. This data can help businesses improve their future webinars, fine-tune their strategies, and achieve better outcomes.
While GoToWebinar also offers analytics, Hubilo’s reporting features are often praised for being more thorough and easier to understand. Hubilo allows businesses to view real-time data during events and analyze detailed metrics after the event. This is especially useful for businesses that need to track ROI and measure webinar performance.
With Hubilo’s reporting and analytics tools, businesses can optimize their webinar strategies and improve future events by using data to inform their decisions.
- Personalization and Branding
When it comes to customization, Hubilo outshines GoToWebinar. Hubilo allows businesses to fully customize their event themes, logos, and registration pages, enabling companies to create a branded experience that aligns with their corporate identity.
While GoToWebinar offers some basic customization options, they are more limited. For companies looking to deliver a completely branded and immersive experience, Hubilo is the better choice.
Hubilo makes it easy to tailor the look and feel of your webinars, whether it’s adjusting colors, logos, or layouts.
- Committed Customer Support
Hubilo’s customer support is known for being responsive and providing personalized assistance. The platform offers round-the-clock support, ensuring that any issues that arise during an event can be resolved quickly. Hubilo also provides enterprise clients with a dedicated customer success manager who offers guidance and support during event planning and execution.
While GoToWebinar offers customer support, Hubilo’s customer service is more personalized. For businesses that place a high value on excellent customer service, Hubilo’s support system is often more beneficial and tailored to their specific needs.
- Virtual Event Capabilities
Hubilo’s virtual and hybrid event features are another reason businesses are choosing it over GoToWebinar. Beyond simple webinars, Hubilo’s virtual event tools allow companies to host online conferences, trade shows, and networking events. The platform enhances the overall event experience with features like networking lounges and interactive virtual booths.
While GoToWebinar excels at traditional webinars, Hubilo offers a much wider range of virtual event capabilities. For businesses looking to hold large virtual conferences with multiple sessions, speaker tracks, and networking opportunities, Hubilo is a more suitable choice.
- Cost
Pricing is always a factor when choosing a webinar platform, and Hubilo offers competitive and flexible pricing options. Hubilo allows businesses to select the plan that best suits their needs by offering various packages based on event size and feature requirements.
Although GoToWebinar is flexible to some extent, it is generally considered more expensive than other platforms, especially those offering more advanced features like Hubilo.
The additional value provided by Hubilo’s interactive features, scalability, and integrations makes the investment worthwhile for many businesses.
Conclusion
There are several compelling reasons why companies are increasingly moving from GoToWebinar to Hubilo.
With its scalability, interactive features, intuitive interface, improved integrations, thorough reporting, customizable options, and excellent customer support, Hubilo is the more appealing choice for businesses looking to elevate their webinars. Hubilo’s modern approach to webinars and virtual events provides businesses with the tools they need to engage their audience, generate leads, and achieve results, making it a great choice even though GoToWebinar remains popular.
Whether hosting a large virtual conference or a small webinar, Hubilo offers the features and flexibility you need for success. If you want to take your virtual events to the next level and provide your attendees with a smooth, engaging experience, it might be time to make the switch to Hubilo.
